Archive for the 'Farmers’ Markets' Category

Smile! Cupcake Photo-Op on Friday August 1 at The Grove

July 26, 2013

Meet me at 3rd and Fairfax! The Grove (in the shadow of the Original Farmer’s Market) is introducing the world’s first cupcake photo booth at The Park on Friday, August 2 from 12 – 2pm. “Moments later, you will walk away with a cupcake adorned with your face on it!”
A word about parking: Grove parking IS NOT Farmer’s Market parking. Be sure you know which you need to be validated for. After my cupcake paparazzi moment, I’m looking forward to spending a moment reconnecting with all the great stalls/shops in the Farmer’s Market. Lunch might be waiting for me there!


@HarrietKCRW Evan Kleiman to close Angeli Caffe January 13 :(

January 5, 2012

On January 13, Angeli Caffe on Melrose will serve its last meals before closing forever. Evan Kleiman, chef, restauranteur, best-selling author, and host of “Good Food” on KCRW, shared her passion for Italian cuisine, especially for breads, with hungry Angelinos. “In December of 1984, Evan Kleiman opened Angeli Caffe, a hip Italian restaurant on Melrose Avenue designed to serve simple rustic food in a modern environment.”

It was only in March of 2010 that we were celebrating Angeli’s 25th anniversary. The web is abuzz this morning with news about this sad reality in the life of Los Angeles food culture.

Evan will continue to be featured on KCRW 89.9 FM, sharing her insights and her encounters with chefs and vendors alike at the weekly Santa Monica Farmer’s Market. Very “Good Food” indeed.

Open Table reservations are recommended. The restaurant will be open every night for dinner up until closing except on Monday, January 9.

Angeli Caffe
7274 Melrose Ave
Los Angeles, CA 90046,0,7238851.story

Thanks to @elinashatkin for the video link:

@ChefBrock From Market to Komida, Konnichiwa Japanese Tacos

September 28, 2011

Yesterday, in talking with Best-of-the-Wurst German Food Vendor at the Torrance Farmers’ Market, I learned about the Yamashiro Farmer’s Market. @YamashiroLA “That restaurant above Magic Castle?” Yes, the very one. Reportedly last fall there was more of an Oktoberfest celebration there, but winds and chilly weather dissuaded organizers from holding one again this year. The prospect of a Farmers’ Market near my old Franklin Towers haunts piqued my interests.

According to the website for the L.A. City Farm:
“Every Thursday from April to September we host our weekly Farmers Market right here at Yamashiro. Open from 5-9pm we have a wide selection of vendors selling fresh produce, great wine, coffee, jewelry and unique cuisine. Our Executive Chef Brock Kleweno will also be serving his amazing fusion tacos from our Yamashiro Farmers Market Grill. Bring some friends, grab a drink and some food and enjoy Hollywood’s best evening Farmers’ Market while taking in the best view of Los Angeles.” (closing for the season on September 29, 2011)

Japanese tacos? Tell me more!

Grub Street writer Hadley Tomicki features Chef Kleweno @ChefBrock in today’s issue:

“The best thing to emerge from Yamashiro in years has been its seasonal farmers market, which allows for the hilltop restaurant’s sterling views without the commitment to dinner. The best taste to emerge from Yamashiro in years has to be the Japanese tacos of chef Brock Kleweno, who set up a small stand in the market for corn tortilla tacos filled with miso sake black cod, chicken satay, spiced hoisin duck confit, and soy and red wine braised short rib ($4-6), accompanied by salsas like a wasabi guacamole, ginger pico de gallo, and tequila salsa verde.

“Next Thursday, October 6, Kleweno will open Komida, a slightly more formal version of his Japanese taco stand, at Hollywood’s former H. Wood space for two nights each week, Thursdays 5:00 to 9:00 p.m. and harking back to farmers market hours, Saturdays 10:00 A.M. to 2:00 p.m. (additional hours and days are being organized for November).”

On October 6, the Komida opening will be celebrated with original artwork by LA-based artist/author/illustrator bethany bARTon (looks really good on yfrog) and everyone who comes to the opening on Thursday and buys a taco before 8:30 p.m. will be entered into a drawing for three free Komida tacos every week for a year. Wow! Maybe this is a sign that Komida’s temporary location will last longer than a mirage in this city of drive-by architecture.

Komida, 1738 N Orange Dr. Hollywood.

QR Codes Help Farmers’ Market Vendors Market Themselves

September 28, 2011

Today, I enjoyed my first Cajun Bratwurst at Torrance Farmers’ Market thanks to Best of the Wurst It was juicy and spicy and sweet and absolutely delicious. With a tangy deli mustard streuseled on top, the bratwurst was the best! How can I share this? How can I find out more?

The vendor smiled warmly and apologetically, as he didn’t have business cards. With a wave of his hand, he pointed to the tent over his stand which featured his website (complete with hyphens). There I stood with sausage and soft drink in hand, without a pen and knew that after shopping for produce I would forget it. Darn! And it struck me: why not QR? QR codes are free, immediate and provide an online connection as opt-in marketing. If the world is unconnected and I can do something to solve this, it remains unconnected only because I do nothing.

Starting with a website to land on (which could contain a video, a blog, an online form, a Yelp review, or a website landing page), I knew that several of my favorite Farmers’ Market vendors could really benefit from QR codes!

After I collected some website data (and heirloom tomatoes and onions), I headed out from Wilson Park for my computer, where I started changing this situation. Once I downloaded the codes, I created a simple flyer (saved to pdf) which vendors can print and post at their discretion. QR codes need not be restricted to corporate campaigns, big-money marketing events – they work by connecting people simply doing business. And yes, I could be more entrepreneurial and sell my services, but my bigger goal is making everyone more marketing savvy which then helps everyone including marketeers like myself. It starts with a choice to take action.

So, go enjoy the following vendors at Torrance Farmers’ Market or support the Farmers’ Markets near you:

Food from the Farms, not the Picket Line

September 17, 2011

Eating healthy food, staying on budget, and supporting the community are not mutually exclusive actions. Slow Food USA is evangelizing their $5 Challenge event nation-wide, set to take place today. With the battle-cry of “slow food shouldn’t have to cost more than fast food” slow foodists are gathering to share meals, exchange ideas and prove that healthy does not mean budget-busting.

At this time, coincidentally, our community is on the brink of yet another possible supermarket union strike in Southern California. When we at home do patronize mainstream supermarkets, we are mindful about buying organic wherever we can and checking out with a cashier. The self-check “convenience” puts people out of jobs and reduces the unions’ leverage for member benefits and fair wages. But as slow food supporters, we are watching as the corporate food industry is on the fast track to another strike.

According to Reuters: “Southern California unions and supermarket operators will negotiate through the weekend in a last-ditch bid to end an escalating Southern California supermarket labor dispute that could usher in the region’s first grocery strike since 2003.”

Remembering all too well the strike of 2003, I sigh thinking about how Trader Joe’s stores were descended upon by new patrons – yes, inconsiderate shoppers who happily snacked on samples and tossed their napkins on the floor, lazy supermarket regulars who abandoned shopping carts in the center of disabled parking spaces. It was a nightmare! I prayed that supermarket strikes in future would not hold hardworking supermarket workers in limbo, nor turn the rude and oblivious mainstream shopper into Trader Joe’s traffic alerts!

So why not eat from the farm, not the factory? Farmers’ Markets are an excellent and lower cost alternative. And there are good online resources! The Local Harvest website includes a robust search feature and detailed listings. In the South Bay, for produce, I can avoid future strike picket lines and the invasion of Trader Joe’s if I instead paronize local farmers’ markets:

Torrance Certified Farmers’ Market   (Torrance, CA)

The City of Torrance operates two Certified Farmers’ Market per week. Tuesday and Saturday from 8 a.m to 1 p.m at Charles H. Wilson Park. The market consists of farmers from all over the state of California. You also have the opportunity to sit and have a bite to eat or a good cup of coffee. There are several specialty items for your shopping convenience. The Tuesday market has been open since 1985 and Saturday opened in 1992.

Mar Vista Farmers Market   (Mar Vista/ Los Angeles, CA)

Mar Vista Farmers Market features direct marketed, organic fruits and vegetables, prepared foods and community outreach programs. You will find organic citrus, apples, heirloom tomatoes, lettuce, spinach, corn, Asian veggies, and sprouts, goat cheese, flowers, baby vegetables, plants, freshly baked bread and much more. Join us for brunch with a wonderful selection of crepes, tamales, omelettes, fresh squeezed orange juice, roasted corn, barbeque, hummus and a selection of raw food.

Carson Certified Farmers’ Market   (Carson, CA)

We have wonderful fresh fish, fresh fruits and vegetables along with cooked food, bakery, gourmet foods and handmade crafts. We enjoy a musician every week and are open rain or shine year round! A raffle takes place every week at 12pm where you can win some of the delicious products from the vendors.

Manhattan Beach Certified Farmers Market   (Manhattan Beach, CA)

With a view of the ocean, this quaint neighborhood farmers market offers a wide variety of fresh seasonal and organically-grown fruits, vegetables and flowers, ranging from cherimoyas and seasonal stone fruits, to heirloom tomatoes, honey, specialty herbs, berries and more. The market also features fresh fish, bakery items, hummus, fresh pastas and more.

Hawthorne Del Aire Farmers Market   (Hawthorne , CA)

(b)The Hawthorne Del Aire Farmers Market (/b)is a home spun outdoor market with 25 to 30 Farmers & food vendors. Farmers specializing in Asian Crops to Organic, Eggs & Chicken come from Bakersfield, Fresno, Santa Maria, Inland Empire, San Diego, Orange County & even in our own back yard of Los Angeles County.

El Segundo Certified Farmers’ Market   (El Segundo, CA)

Our Farmers’ Market is open year round, rain or shine, on Thursdays from 3 – 7 pm, on the 400 block of Main Street. We have farmers, food vendors and a few crafters. Every week we have free balloons for the children and a free raffle at 6 pm.

Many savvy chefs use the local farmers’ markets to inspire and shape the menus in their restaurants.  Josiah Citrin of Melisse is one. This L.A. native and accomplished restaurateur frequents the Santa Monica Farmers’ Market, cruising for produce, between sips of coffee in the morning. According to the restaurant’s website: “Citrin looks forward to the next step in his business: developing a Mélisse cookbook and bringing his refined skills and artistry to a broader international dining audience.  “In Pursuit of Excellence” will be published in autumn 2011.”